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KONG founder, Joe Markham loved his dog Fritz, but was not a fan of his
destructive chewing habits. Fritz had an affinity for rocks, sticks and other harmful items
and his teeth were starting to wear down.
Joe had tried a variety of techniques to solve his destructive chewing habit.
It wasn’t until Joe threw out a suspension part from a Volkswagen Bus he was fixing,
that Fritz found something more appealing than rocks. Whether it was the erratic bounce or
durable rubber, Fritz was fanatical about this snowman shaped rubber part.
Joe kept taking the rubber part away, and Fritz kept bringing it back. Joe got the message,
and the KONG Classic dog toy was born.